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Online retailing has changed the game in almost every industry.

To gain a better understanding of the impact in automotive, consumers and dealership staff were surveyed about their experiences. Here is a sneak peek at what you’ll find in this report:

  • 14.67% of consumers are extremely likely to purchase their next vehicle entirely online.
  • Only 24.15% of consumers scheduled their last service visit online through the dealership website.
  • 15.49% received photos or videos of their vehicle during their service visit, but 66.83% would like to receive them.

Check out this report to get a better understanding of the changing landscape and how your dealership can meet these needs while sustaining long-term success.

 

 

 

Download the Report

Did you complete your vehicle purchase entirely online?