The Changing Automotive Landscape: From In-Store to Online
Online retailing has changed the game in almost every industry.
To gain a better understanding of the impact in automotive, consumers and dealership staff were surveyed about their experiences. Here is a sneak peek at what you’ll find in this report:
14.67% of consumers are extremely likely to purchase their next vehicle entirely online.
Only 24.15% of consumers scheduled their last service visit online through the dealership website.
15.49% received photos or videos of their vehicle during their service visit, but 66.83% would like to receive them.
Check out this report to get a better understanding of the changing landscape and how your dealership can meet these needs while sustaining long-term success.
Download the Report
Did you complete your vehicle purchase entirely online?
How much time did you spend researching online before making your last vehicle purchase?
Did you receive photos or videos of your vehicle during your last service visit?
